Made in Downtown LAVertically Integrated Manufacturing
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A few of the good guys working to make things better for everyone.
GQ Magazine
November 2003

Dov Charney / 34 / Clothing Manufacturer and designer, American Apparel / Los Angeles

Charney's 12-year-old-company provides jobs to more than 1,200 people — mostly Mexican immigrants — in a decidedly nonsweatshop environment in downtown Los Angeles. Workspaces are fitted with the newest machinery, and all workers have access to low-cost health care, free English and computer classess, on-site massages and livable wages. Though the cost of manufacturing in L.A., rather than, say, Indonesia, is prohibitive for most textile companies, American Apparel still manages to turn a profit with their form-fitting super soft T-shirts. Maybe it's their enterprising approach to marketing: Employees double as models in their catalogs.