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Media Advisory

DOV CHARNEY AND OTHER FASHION LUMINARIES RING CLOSING BELL AT NASDAQ


September 15, 2006

Los Angeles (CA)-Dov Charney, founder and CEO of American Apparel, joined with other fashion luminaries on Friday, September 15, 2006 in ringing the closing bell at the NASDAQ in New York City.

The event marked the close of NY Fashion Week and a warm-up for the upcoming LA Fashion Week running from October 13 - 20, 2006. The event will be highlighted by the LA Fashion Awards on October 20 at the Orpheum Theatre; a historic landmark in Downtown Los Angeles.

Standing alongside Charney were Jennifer Uner (Executive Producer of the LA Fashion Awards), John Whitledge (Trovata), Kristopher Enuke (Oligo Tissew), Corinne Grassini (Society for Rational Dress), and Maribel Aber (Vice President of the NASDAQ Marketsite.)




Photos reprinted with the permission of The NASDAQ Stock Market, Inc.

For further information about American Apparel, visit www.americanapparel.net.

FOR MEDIA INQUIRIES, CONTACT:
Cynthia Semon
Communications Director
Tel. +1 (818) 788-4468
Fax +1 (818) 788-4168
cynthia@americanapparel.net

About the LA FASHION AWARDS:
Saturn presents the 2006 LA FASHION AWARDS with Los Angeles magazine on October 20 at the Orpheum Theatre in Los Angeles. LA Fashion Awards, LLC was established in 2005 by Mary Hill and Jennifer Üner to produce this annual event that celebrates the emerging talent, rising stars and leading brands of the Southern California fashion industry. Moss Adams LLC, the largest accounting firm headquartered on the West Coast and creator of the Moss Adams Fashion Innovator Award in 2003, is the founding sponsor of the LA Fashion Awards.

The goal of the LA Fashion Awards is to increase awareness of Los Angeles as the global fashion center that contributes the greatest influence on contemporary style around the world. Apparel is the #1 manufacturing activity in the LA area, employing more people than any other sector. LA is home to the entertainment industry, which transmits more fashion via movies, television, and celebrity-culture than any other medium. Yet the LA fashion industry talent that contributes to this global style phenomenon remains largely unrecognized and un-credited. The LA Fashion Awards honors these talents and supplies the names to know and the brands to watch for the future of fashion.

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