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What Makes Us Happy.
Maxi
December 2005

It makes us happy that more and more fashion labels are paying closer attention to fair conditions with respect to the production of the clothing they sell. The U.S. fashion label GAP goes as far as to openly criticize its suppliers in China, where close to 50 percent of GAP suppliers ignore labor laws. In many instances they do not even pay minimum wages.

Because of such appalling conditions, T-shirt manufacturer American Apparel (www.americanapparel.net) attaches a label inside all its garments which states that they have been produced "sweatshop-free". This means they are not manufactured under pitiful working conditions in low-wage countries such as Bangladesh, as is customary throughout the textile industry. Sewers employed at American Apparel work in spacious company-owned lofts in Los Angeles. Furthermore, the garments they produce are reasonably priced — which is beneficial for the customers' wallets as well as their social conscience. Bravo!

Translation: Eva Sokolow